Reading your analytics

Every business sees Dashboard → Analytics for the campaign-level view, and each campaign page for its own funnel. Numbers update as conversions arrive — a sale made through a creator's tracking link lands here automatically, no manual entry.

• Attributed revenue: the order value of every tracked sale. This is what the 10% platform fee (flat 10% with a £10 minimum on small orders) is calculated from. Small orders pay the £10-equivalent minimum instead of 10% — the fee is never more than the order.
• Conversions: the count of tracked orders. Fixed-fee slots don't appear here — they are flat jobs, not per-sale.
• Creator keeps 90%: the remainder of every order after the platform fee (flat 10% with a £10 minimum on small orders). Creators see the same numbers in their own earnings view — there is never a discrepancy to argue about.

Approved spend sits on a 7-day payment hold before it releases to the creator. That window is your protection: if a customer returns the product, a refund within the hold window reverses the payment before the creator is paid out. The platform fee stays with the platform on refunds (a processing fee applies), so refunds never cost you more than the order itself.

Creators can dispute an approval decision from their earnings view. Disputes auto-escalate to Adswish admins at 48 hours and auto-dismiss at 72 hours if unresolved — you'll see the timer in campaign chat. Attaching evidence (screenshots of the conversation or deliverable) resolves most disputes without admin involvement.

Setting up your first campaign? Start here →